Bambuser partners with Sony to bring live video broadcasting to Xperia™ Z1

Sony Mobile Communications (Sony Mobile) and Bambuser have joined efforts to bring a groundbreaking camera experience to the Xperia™ Z1 with the Xperia camera application, Social live. Social live is a fully integrated camera feature, powered by Bambuser, that lets users instantly broadcast live video to their friends on Facebook from Xperia Z1. During the live broadcast, friends and viewers can interact with the broadcaster as comments and likes are displayed instantly on the screen of the smartphone.

Bambuser CEO Jonas Vig says:

We're very happy and proud to work with Sony to provide the quickest and easiest way to share live video with your friends and followers. We are mutually committed to further develop and enhance the experience and we believe there are great opportunities in combining Bambuser's innovative technology with Sony’s product vision.

The Social live feature is available exclusively to Xperia Z1 users straight out of the box, as part of a suite of Xperia camera applications available at the time of the smartphone's launch. The feature will work over virtually any data connection and the proprietary Bambuser streaming technology will automatically adjust resolution, compression and frame-rate of the live broadcast in order to optimize the live experience over fluctuating networks. An HD version (720p, 30 fps) of the stream will be stored locally on the device, allowing users to get the most out of every moment – both live and ever after. Both free and premium versions will be offered, with the premium upgrade allowing longer videos, higher quality live streams, more extensive cloud storage and ad-free playback.

Jonas Vig adds:

To partner with one of the most respected and well known consumer brands in the world is a fantastic achievement for Bambuser.

Let Associated Press contact you about newsworthy content

More and more Bambuser users are utilizing their handheld devices to capture news stories to share on their blogs, Twitter, Facebook and other social media. Starting today, any Bambuser user can also reach a global audience through AP's worldwide network of news organizations.

Founded in 1846, AP today is the largest and most trusted source of independent news and information. On any given day, more than half the world's population sees news from AP. On the net: www.ap.org

We think the people with a great view of any breaking news event  are citizens being in the right place at the right time or activists and citizens capturing and sharing their own footage and reports from the frontline or on site by using a livestreaming app,  i.e Bambuser.  What we've seen lately is the increasing impact of this kind of user generated content contributing to the major media stories.

"User generated content has become integral to covering breaking news, particularly where access is restricted. As a global newsgathering organization in more than 300 locations worldwide, AP has the expertise to verify it, and to add context via our own reporting."

- Mark Davies, AP Deputy Director of International Video

Bambuser users can let AP distribute their content with full credit (Bambuser username credited on TV, online etc), to all media globally, by agreeing to AP's terms of use through the Settings on the Bambuser Dashboard.

AP can access and use Bambuser content it vets, verifies and considers newsworthy. As part of the arrangement with Bambuser, AP will also explore the use of Bambuser's live video platform as a news-gathering tool for AP journalists.

FAQ

1. How will this co-operation benefit existing and new Bambuser users?
Bambuser users are already broadcasting their newsworthy content on the Bambuser platform, but now they will be able to expand this to global broadcasters.

2. At what kind of events is this going to prove most useful?
Anywhere where someone has a smart phone and connection.

3. Will Bambuser users be credited?
Yes, every Bambuser user sharing their content with AP will get the recognition they deserve. On all AP scripts there will be a mandatory credit for "Bambuser/Username" and for online video there will be a courtesy graphic.

4. Once someone opts in to share content, can it be undone?
Yes. You can opt-out at any time.

5. Why do Bambuser users need to provide contact details?
If a video is newsworthy, AP will often want to get more story details from you. Providing contact details will make it easier for an AP journalist to get in touch if they need to.

Read more on the net at TNW, GIGA OM, Broadcastnow, Jardenberg.se - including a video interview with AP. Find the full press release at AP.

Broadcast LIVE video directly on your favorite social platform(s)

Did you know that more than 40% of Bambuser's most viewed channels are connected to Facebook? Broadcasting tends to be more relevant and fun when you have a live audience interacting with you. By connecting Bambuser to your favourite social platform(s) you can automatically share your broadcasts on the fly, extend your reach and grow your live audience.



Connect to Facebook, Twitter, Tumblr, Blogger and many more services on your Bambuser Dashboard under Settings and Connect.

It is also possible to disable automatic sharing of broadcasts to Facebook and share only the broadcasts you want to. You share individual broadcasts on your mobile phone by choosing any other connected service from the Share menu while you are broadcasting. Find out more about this on our help page.